This year’s Government Work Report emphasized that the difficulties and challenges facing China’s development this year are unprecedented, and we must earnestly carry out our work. Carry out the “Six Stabilizations” work in full and implement the “Six Guarantees” tasks comprehensively, using guarantees to promote stability and seeking progress within stability. The convention and exhibition industry serves as a barometer and weathervane for economic development, characterized by its broad impact, high degree of interconnection, and substantial growth potential. Especially under the impact of the pandemic, exhibitions and conventions... At Promote Economy Restore — Expand market consumption, Promote Trade cooperation, boosting social employment Boost industry confidence plays an important role in various aspects. ， Has become a national economy. Overcoming the impact of the pandemic the propeller and Exert effort Point. To implement the decisions and directives of the Party Central Committee and the State Council, In response to the requirements of “Six Stabilities” and “Six Guarantees,” and to meet the promotional, marketing, and transaction needs of the agricultural input industry—particularly fertilizer enterprises and distributors—the organizing committee has decided, after careful deliberation, to hold the 22nd National Fertilizer Information Exchange and Product Trading Fair in Yangling, Shaanxi Province, thereby helping the host region stabilize employment, safeguard people’s livelihoods, boost consumption, stimulate the market, and ensure steady growth.

Shaanxi Province’s abbreviation “Shaan” or “Qin,” located in the heartland of inland China, borders Shanxi and Henan to the east, Ningxia and Gansu to the west, Sichuan, Chongqing, and Hubei to the south, and Inner Mongolia to the north. It occupies a crucial position connecting China’s eastern and central regions with its northwest and southwest areas.

Shaanxi Province is in our country. As one of the key provinces under the “High-Quality Grain Project,” Shaanxi Province has, in recent years, taken the implementation of policies aimed at strengthening agriculture and benefiting farmers as its starting point, focused on continuously increasing farmers’ incomes, and placed great emphasis on ensuring the effective supply and quality safety of agricultural products. Proactively shifting its agricultural development model, Shaanxi has vigorously promoted the mechanization of agriculture, continuously enhancing agricultural production capacity and further bolstering its ability to supply agricultural products. Guided by a brand-new development philosophy, the province has strengthened policy support, accelerated the efficient transfer of cultivated land, developed modern agriculture, built distinctive brands, improved agricultural production efficiency, and facilitated a fundamental transformation in the mode of agricultural development, thereby achieving leapfrog growth under a completely new model.

The Yangling Agricultural Hi-Tech Industry Demonstration Zone in Shaanxi is China’s first national-level agricultural hi-tech industry demonstration zone. Yangling Area of the China (Shaanxi) Pilot Free Trade Zone It is China’s only agricultural-themed free trade zone. Yangling has undergone... More than 20 years of development, Especially Specially supported by the Chinese government The “Agricultural High-Tech Fair” has been held for 26 consecutive years, and as a result, Yangling has become a leading hub for agricultural science and technology innovation in China, as well as a benchmark for the demonstration and promotion of agricultural technologies. The Belt and Road Center for International Cooperation in Modern Agriculture. The convention and exhibition industry in the Yangling Demonstration Zone has undergone... Over more than 20 years of development, numerous well-known exhibitions have emerged, including the Yangling Agricultural High-Tech Fair, the Yangling Double Trade Fair, and the Animal Husbandry Expo. The hardware facilities of exhibition venues have been continuously improved, particularly with the enhancement of the agricultural technology promotion system. With the scientific and technological support from research institutions such as Northwest A&F University, Yangling has become... It is the holy land of China's agricultural exhibitions.

The National Fertilizer Dual Fair—Consecutive Recognized by the Ministry of Agriculture and Rural Affairs as a 4A-level agricultural trade fair and one of the nation’s top ten agriculture-themed brand exhibitions, it has successively brought together exhibitors and enterprises from over 30 provinces and cities across China, featuring nearly 10,000 brands. With a cumulative audience exceeding 300,000 visitors, it has become a highly influential agricultural exhibition and trading event in the agro-input industry.

The organizing committee of the 22nd National Fertilizer Dual Fair will leverage Yangling—a prime venue for agricultural exhibitions—to continue innovating its approach to event organization, strive to enhance management and service standards, constantly enrich exhibition content, comprehensively expand its influence, and endeavor to create a truly outstanding fair. The “One with Two Highs” fertilizer industry event—featuring distinctive characteristics, high standards, and high quality—is now open for registration. We sincerely invite manufacturers, distributors, dealers, as well as research and educational institutions related to the fertilizer industry, both at home and abroad, to participate in this exciting event. We also warmly welcome leaders, experts, entrepreneurs, distributors, large-scale growers, representatives of specialized cooperatives, and media friends to visit and engage in meaningful exchanges.

Organizing Committee of the 22nd National Fertilizer Information Exchange and Product Trading Fair

June 2020

I. Schedule

(1) Company Registration and Booth Setup

Time: November 3-4, 2020

Location: Yangling International Convention and Exhibition Center ( About northwest from the intersection of Xinqiao Road and Shenguo Road in Yangling District, Xianyang City. 50 Rice )

(2) Opening Ceremony

Time: November 5, 2020, 9:00 a.m. – 9:30 a.m.

Location: Yangling International Convention and Exhibition Center

Content: Leaders and representatives from the sponsoring companies delivered speeches, officially announcing the opening of the 22nd National Fertilizer Information Exchange and Product Trading Fair.

(3) Museum Tour

Time: November 5, 2020, 9:30 a.m. to 11:00 a.m.

Location: Yangling International Convention and Exhibition Center

Content: Leaders from the organizing, hosting, and co-organizing units, as well as relevant leaders from local agricultural departments, toured the exhibition hall.

(4) Thematic Report and Information Briefing

Time: November 4, 2020, 2:00 PM - 5:30 PM

Location: Yangling International Convention and Exhibition Center

Attendees: Leaders from the Department of Planting Industry Management and the National Agricultural Technology Extension Center; relevant leaders from the Shaanxi Provincial Department of Agriculture and Rural Affairs; leaders from the Yangling Demonstration Zone; heads of comprehensive and related business divisions of the National Agricultural Technology Extension Center; principal officials from soil and fertilizer (cultivated land and agricultural technology) stations (head offices, centers, and divisions) in various provinces (autonomous regions and municipalities); the chief organizer of the thematic report session and the co-organizer of the dual fair; special co-organizers, co-organizers, sponsors, media outlets, fertilizer companies, and representatives from all provinces—approximately. 600 people.

Content: Invite relevant leaders and experts to introduce the new changes and reform directions in China’s fertilizer registration. 2020 Introduction to the National Supervision and Spot-Check Results for Fertilizer Quality in [Year]; Products + Driven by dual engines—service and technology—to boost fertilizer sales performance; including technical reports and corporate information releases.

II. Concurrent Activities

(1) 2020 National Conference of Soil, Fertilizer, and Water Station Directors

Organizer: National Agricultural Technology Extension and Service Center

Time: November 3-6, 2020

Location: Yangling International Convention & Exhibition Center Hotel

Attendees: Leaders from the Department of Planting Industry Management, leaders from the Center and heads of relevant divisions, leading officials in charge from the agricultural departments of selected provinces (autonomous regions, municipalities), key personnel from soil and fertilizer stations (including headquarters, centers, and divisions) across various provinces (autonomous regions, municipalities), the Xinjiang Production and Construction Corps Agricultural Technology Extension Headquarters, the Agricultural Bureau of Heilongjiang Province’s Reclamation Administration, and relevant members of the Organizing Committee for the National Fertilizer Dual Fair.

Content: Summarize and share typical experiences and best practices in fertilizer market regulation, reducing fertilizer use while enhancing efficiency, replacing chemical fertilizers with organic fertilizers for fruits, vegetables, and tea crops, integrated water-fertilizer management, and dryland water-saving agriculture—covering all aspects of fertilizer and water-saving agricultural practices.

(2) The 7th National Congress of the China Association for Agricultural Technology Extension

Organizer: China Agricultural Technology Extension Association

Time: November 3, 2020

Location: Yangling International Convention & Exhibition Center Hotel

Participants: The members are elected from among institutions including agricultural extension agencies (covering provincial, prefectural, and county-level agricultural technology extension, plant protection, soil and fertilizer management, economic crop horticulture, and agricultural machinery), agricultural research institutes and universities, agribusiness enterprises (involved in fertilizers, pesticides, agricultural machinery, animal and plant breeding, and agricultural product processing, among others), agricultural cooperatives, agricultural social organizations, and agricultural media outlets. The number of directors shall not exceed one-third of the total membership.

Content: Summarize the work of the past five years, develop the work plan for the next term, and elect the members of the 7th Council. The meeting will invite leaders from the Ministry of Agriculture and Rural Affairs, the Ministry of Science and Technology, and the Ministry of Civil Affairs, as well as relevant experts and academicians, to attend and provide guidance. We are now soliciting recommendations regarding candidate organizations and candidates for the association’s council positions.

(3) 2020 Fertilizer Best-Selling Product Marketing Model Forum

Time: November 5, 2020, 09:30–12:00

Location: Yangling International Convention and Exhibition Center

Attendees: Representatives from fertilizer and related companies, marketing experts, distributors, and others.

Content: Decoding the Nine Key Logics Behind China’s Top Fertilizer Bestsellers in 2020, and Unveiling the Secret Strategies for Hitting It Big on Douyin—China’s New Media Platform for Fertilizer Products in 2020.

(4) Corporate exchanges and related activities of industry associations

Time: November 3-6, 2020

Content: Based on the enterprise’s application and approved by the general assembly, the event—organized by the enterprise or relevant entities—will include activities such as promoting corporate cultural values and introducing technological achievements and products.

Organizational Structure: The enterprise or relevant organization will organize the event independently, with the conference organizing committee assisting with logistical arrangements.

III. Exhibition Area Planning

This year's exhibition Eight major thematic exhibition areas make it easy for professional visitors to conduct targeted tours.

(1) Fertilizer Raw Materials and Products Exhibition Area

Nitrogen fertilizer, phosphate (compound) fertilizer, potash fertilizer, compound (mixed) fertilizer, blended fertilizer, slow-release /Control-release fertilizers, etc.

(2) Special Fertilizer and New-Type Fertilizer Exhibition Area

Water-soluble fertilizers, foliar fertilizers, organic fertilizers, biofertilizers, micronutrient fertilizers, microbial fertilizers, microbial inoculants, plant growth regulators, specialty fertilizers, and specialized agricultural inputs for green foods, etc.

(3) Water Conservation and Equipment Exhibition Area

Drip irrigation and fertigation equipment, as well as technologies related to water-saving agriculture and fertigation.

(4) Exhibition Area for Fertilizer Production, Packaging, and Application Machinery and Equipment

Soil and fertilizer analysis and testing instruments, machinery for fertilizer production, packaging, storage, transportation, and application, intelligent fertilizer blending equipment, and related agricultural machinery.

(5) Plant Protection and Seed Exhibition Area

Pesticide active ingredients—including sprayers, pesticide application equipment, insecticidal lamps, accessories, gardening machinery, insecticides, fungicides, acaricides, rodenticides, herbicides, specialized agents, and plant growth regulators—chemical raw materials and intermediates, emulsifiers, water-soluble solvents, unmanned aerial vehicles for plant protection, agricultural aviation spraying technologies and spraying equipment, agricultural aviation remote sensing technologies, agricultural aviation flight safety equipment, advanced high-tech agricultural aviation products and equipment, agricultural aviation plant protection service providers, seeds, and more.

(6) Exhibition Area for New Types of Business Entities and Agricultural Socialized Service Organizations

Agricultural machinery service providers, plant protection service providers (drone or mechanical spraying teams), and agricultural technology service providers—primarily responsible for mechanized or specialized services such as planting, harvesting, pesticide application, irrigation, and guidance on pest and disease management.

(7) Exhibition Area for Achievements in Replacing Chemical Fertilizers with Organic Fertilizers for Fruits, Vegetables, and Tea

Technical models related to replacing conventional fertilizers with organic fertilizers for fruits, vegetables, and tea; reducing and improving the efficiency of chemical fertilizers and pesticides; resource utilization of waste materials; and land pollution control.

(8) Exhibition Area on Achievements in the Development of the Fertilizer Industry in a Moderately Prosperous Society

The 2020 Government Work Report proposed concentrating efforts on ensuring “six stabilizations” and “six guarantees.” The “six guarantees” represent the key focus of the “six stabilizations” work in 2020. By holding firm to the bottom lines of the “six guarantees,” we can stabilize the economy’s fundamental foundation; by using the guarantees to promote stability and seeking progress within stability, we can lay a solid foundation for fully building a moderately prosperous society.

    Special Reminder: To regulate the fertilizer market order and ensure product quality, all enterprises intending to participate in this year’s National Fertilizer Dual Fair must provide the following documents before booking their exhibition booths: business license, production license, and fertilizer registration certificate (photocopies stamped with the official red seal; except for fertilizer varieties that are exempt from production licensing and registration requirements by the state).

IV. Organization of Professional Visitors

By conducting targeted publicity through agricultural TV stations, newspapers, websites, online live streams, Douyin, Kuaishou, and other media platforms, and by employing promotional methods such as outdoor spray paintings, banners, and vehicle stickers, we will invite buyer delegations from various regions to visit the expo, organized by agricultural technology departments and industry associations at all levels in Shaanxi Province. We will also hold farmer-enterprise matchmaking events to attract high-quality attendees. Delegations from soil and fertilizer systems across provinces (autonomous regions and municipalities) will lead local agricultural technicians, fertilizer distributors, and new types of agricultural business entities to participate in the expo, with a particular focus on key provincial agricultural input markets. The “Agricultural Inputs Thousand-Mile Journey” event will invite distributors to attend on a one-to-one basis, and will also use methods such as phone calls and text message invitations to reach industry professionals in the Double Fair’s database. We will make solid efforts to invite professional visitors to the event. Specifically, we plan to invite 3,000 personnel from the national soil, fertilizer, and water management system; 600 fertilizer-related manufacturing enterprises nationwide; 1,500 specialized farmer cooperatives in the planting sector; 2,000 large-scale planters; 500 family farms; 8,000 agricultural input distributors; and 5,000 new-type professional farmers to attend the event.

V. Exhibition Application Procedure

1. Contact Zhengzhou Hengda Exhibition Service Co., Ltd. by phone to communicate, negotiate, and finalize details related to your participation in the exhibition.

2. After confirming your participation, please complete the “Application Form for the 22nd National Fertilizer Information Exchange and Product Trading Fair” in detail. After obtaining the signature of the person in charge and affixing the official seal, scan, fax, or mail the completed form to the Organizing Committee Office.

3. Within 7 days after signing the exhibition contract, you shall remit the full amount of fees due to the account designated by the organizing committee and fax the remittance slip to the organizing committee.

4. The organizing committee will allocate booth spaces based on the principle of “first to register, first to pay, first to be assigned.”

5. After receiving the exhibition fee, the organizing committee will confirm the booth and send back the Booth Confirmation Letter and the Exhibition Guide.

6. Exhibiting companies must, by October 20, 2020, mail, fax, or email to the Organizing Committee the text materials—within 300 words—and the content of the requested advertising spaces, free of charge and on time.

VI. Fee Standards

(1) Booth Fee Standards

1. Standard Booths: Blue Preferred—6,000 RMB per booth; White Regular—5,500 RMB per booth. A double-opening booth incurs an additional charge of 500 RMB per booth. All booths include a fascia board with a Chinese name, 1 table and 2 chairs, three-sided enclosure panels, two spotlights, and one power outlet.

2. Customized booth: 800 yuan/ square meter (Open space does not include any facilities), (9m × 12m): 86,400 per unit; (9m × 9m): 64,800 per unit; (6m × 12m): 57,600 per unit; (6m × 9m): 43,200 per unit; (6m × 6m): 28,800 per unit.

(2) Naming Sponsor, Special Co-organizer, Co-organizer, and Sponsor

1. Naming sponsor (400,000 yuan)

2. Special Co-organizer (RMB 160,000)

3. Co-organizer (RMB 100,000)

4. Sponsor (60,000 yuan)

( For details on naming rights, special co-organizers, co-organizers, and sponsorship reward conditions, please consult the members of the organizing committee. )

(3) Advertising Space Fee Standards (To Be Determined)

7. Contact Information for the Organizing Committee

(1) Fertilizer Quality Monitoring Division, National Agricultural Technology Extension Service Center

Contact: Meng Yuanduo

Electricity   Words: 010-59194730

Pass on   True: 010-59194730

Email: mengyuanduo@agri.gov.cn

Earth   Address: Maizidian Street, Chaoyang District, Beijing Municipality Room 712, Building 20

(2) Zhengzhou Hengda Exhibition & Convention Services Co., Ltd.

Contact person ： Li Qiuwan 18538008370

Earth    Address: About northwest from the intersection of Xinqiao Road and Shenguo Road in Yangling District, Xianyang City. 50 meters